146 - The AI Advantage: Redefining Enterprise Operations Today

Thomas Watkins

Published on: 07/10/2025

In this episode of "Product Led Growth Leaders," host Thomas Watkins interviews Eric Vaughan, CEO of IgniteTech. They discuss the transformative impact of generative AI, sparked by ChatGPT’s release, on business and culture. Eric emphasizes the need for cultural change, upskilling, and a human-in-the-loop approach for successful AI adoption. He shares examples of AI-driven products like My Personas and Eloquence AI, which enhance efficiency and customer engagement while preserving human authenticity.